Monthly Archives: March 2015

Planned Giving Marketing: Art or Science?

In the fundraising world, we frequently talk about our work being both an art and a science. Nowhere in fundraising is this more prevalent than in planned giving. The Art: Donor Cultivation The Science: Planned Giving Technicalities But what about … more

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Storytelling for All

As someone who believes in the power of storytelling, I was thrilled to learn that TED, the nonprofit devoted to Ideas Worth Spreading, has awarded its 2015 TED Prize to StoryCorps and its founder, Dave Isay. As TED curator Chris Anderson put it … more

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Our People

“If the leaders of organizations give their people something to believe in, if they offer their people a challenge that outsizes their resources but not their intellect, the people will give everything they’ve got to solve the problem.” I just … more

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Why Talk Isn’t Cheap

Last month, a group of us at Impact went to see “She’s Beautiful When She’s Angry,” a documentary film about the women’s movement of the 1960’s. Among many other profound and moving things, the movie told the story of female … more

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10 Monumental Ideas from the DMA Nonprofit Conference

I was thrilled to participate in this year’s DMA Nonprofit Conference as a presenter and as an attendee. Here are 10 cool ideas I plan to steal (you can too!) 10.  Four pages is better than eight for your donor … more

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