Monthly Archives: May 2015
The Truest Thing
Atlantic Monthly asked a group of writers, journalists, and producers, “What’s the most important element of a good story?” The video they produced has some great lines and inspiration. As a fundraising communications specialist, what struck me the most was … more
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Tagged #Atlantic, copywriting, fundraising writers, stories, story, storytelling
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What Every Communication You Send Must DO
“Consumer marketers are selling a product or a service. Nonprofit marketers are selling opportunity – the opportunity to change the world, or at least a small part of it, for the better; the opportunity to leave a legacy; the opportunity … more
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Tagged @FundraisingLove, communications, copywriting, fundraising, fundraising writers, IQ media blog, marketing, message, nonprofit
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All Our Children
Just a few thoughts this Mother’s Day in light of recent events. We’re all proud that through our work Impact is able to do some small part to help all our children. “All the children of the world are our children.” Herman Gmeiner, … more
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Tagged Barack Obama, children, fundraising writers, Herman Gmeiner, James Baldwin, Mothers Day, writing
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