In just a little less than a month, our entire Impact team will be heading to the 10th annual Bridge to Integrated Marketing and Fundraising Conference. It’s always a highlight conference, packed full of useful information (along with many of our favorite fundraisers!). I’m proud to have helped found this conference, and I’m always happy to be a part of it. Here’s some of what’s on my agenda for Bridge:
I’ll be presenting alongside Chris Brooks and Maya Mahoney from Share Our Strength/No Kid Hungry on Wednesday, July 8th at 4:00 p.m. Our session, titled, Find Your Missing Middle-Cultivating a Deeper Connection to Mid-Level Donors and Bridging the Gap Between Membership and Major Gifts, will offer a giant peek inside their successful (and nearly free!) mid-level program.
Then on Thursday, July 9th, I’m starting the day (at 8:15 a.m.!) in our sponsored “Storytelling Track,” with a session called Case Statement-a-Palooza. This dynamic, interactive session will walk you through the basic steps to crafting your own case for support. I’m super-excited to present with Grace Hong from the Duke Ellington School of the Arts and Katharina Steinkellner from SOS Children’s Villages-International. I promise you, this one’s going to be worth getting up for!
So if you haven’t already, get a move on and register for the 2015 Bridge to Integrated Marketing and Fundraising Conference. I’ll share more of what I’m looking forward to at #Bridge15 over the next few weeks. I hope to see you there!
– Posted by Kathy Swayze, CFRE @impactkathy