Tag Archives: ice bucket challenge

Two Key Takeaways from the Ice Bucket Challenge

If someone said you could raise $220 million dollars in about a month’s time without asking for a single penny, would you believe them? Well that’s exactly what happened for the ALS Association during the the Ice Bucket Challenge last … more

Posted in Uncategorized | Tagged , , , , , , , | Leave a comment

On Ice Buckets & Retention

Everyone’s talking about the ALS ice bucket challenge –as well they should be. At last count, it had raised over $50 million for the cause and brought in more than 600,000 new donors.  And it’s nowhere near finished. And the … more

Posted in Uncategorized | Tagged , , , , , , , , , , | Leave a comment