Tag Archives: storytelling

Fire Up Your Fundraising Copy: A Master Class with Kathy Swayze

Are you frustrated with the lack of passion in your appeals? Not getting the results you need from your mailings and emails? Struggling with messaging for your upcoming capital campaign? Join Kathy Swayze for her half-day master class Fire Up Your Fundraising Copy, … more

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#WednesdayWisdom: Stories and Magic

“People do not buy goods and services. They buy relations, stories and magic.” -Seth Godin       Photo credit: Carol Alejandra Hernández Sánchez Used under a Creative Commons (CC-BY-2.0) license.

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Six minutes and twenty seconds

Time and time again, we’ve seen how much more impact you can have when you show, rather than tell people, your story. This lesson hit us especially hard this weekend as we watched Emma González, one of the leaders of … more

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#Wednesday Wisdom: The Intimacy of Stories

“If you’re trying to tell a story, you really need some intimacy.” -Nick Nichols, National Geographic Photographer     Photo credit: © Sarah Penant Used under a Creative Commons (CC-BY-2.0) license.

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#WordsOfWisdomWednesday: Truth is the Most Powerful Tool

“What I know for sure is that speaking your truth is the most powerful tool we all have.” -Oprah Winfrey         Photo credit: © Tim Abbott Used under a Creative Commons (CC-BY-2.0) license.

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Telling the Truth

“The task of calling things by their true names, of telling the truth to the best of our abilities, of knowing how we got here, of listening particularly to those who have been silenced in the past, of seeing how … more

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Storytelling to Help Alzheimer’s Patients

We know the power of a good story… stories that evoke emotion at deep level… stories that move people up out of their comfort zone, but what about stories that heal the storyteller? In this instance, a couple’s own story … more

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10 Things I Learned from Save the Children’s Success

A real highlight of the Bridge Conference was a session on Transforming Your Organization Through High Impact Strategies by Janine Scolpino. She is in charge of mass-market fundraising (donations under $10k) for Save the Children and has been leading the … more

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Brain Science Secrets. . . for Better Fundraising

Fundraising success comes from influencing donor behavior. At #Bridge17, Nancy Harhut, of HBT Inc. and Joe Harr, from AARP, shared how they are using brain science to help achieve fundraising success. Their session, “Brain Science Secrets: How to Get the … more

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The Happy Marriage of Branding & Fundraising

Tammy Zonker and R. Trent Thompson’s Bridge Conference session title did not mince words: Brand + Philanthropy = Tripled Philanthropy in Three Years. Their session told the story of how they transformed the brand and grew revenues for The Children’s … more

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