Tag Archives: writing
Fire Up Your Fundraising Copy: A Master Class with Kathy Swayze
Are you frustrated with the lack of passion in your appeals? Not getting the results you need from your mailings and emails? Struggling with messaging for your upcoming capital campaign? Join Kathy Swayze for her half-day master class Fire Up Your Fundraising Copy, … more
Storytelling to Help Alzheimer’s Patients
We know the power of a good story… stories that evoke emotion at deep level… stories that move people up out of their comfort zone, but what about stories that heal the storyteller? In this instance, a couple’s own story … more
Top 10 Reasons Why You Need a Case for Giving
Because your gift officers struggle to articulate what your organization could do with large gifts. Because your program staff is too busy to write down what they are doing – and it’s not their job anyway. Because the communications team … more
One Simple Trick to Make Your Clients Love You
Recognize that they are doing three hundred different things for ten different departments/people. It’s that simple. A quick “I understand how much you have on your plate, and want to help you ” goes a VERY long way. Because as … more